Top Free Social Media Marketing Courses of 2018

Social media is the new trend for the 21st century and with social media marketing courses, you will get the ability to transform your regular followers to leads. Social media management courses are naecessary to learn how to manage your social media platforms. There are lots of free social media marketing courses available which will make your life substantially easier and help you to accomplish your social media marketing goals.

Tools will help you to manage multiple social profiles easily and in one place such as schedule posts, contests, track analytics and many more. They will also give you a competitive advance over your competitors and considered a game changer for your social strategy. But which of the social media marketing courses offers most? Before going further, let’s have a look at social media marketing.

Social Media Marketing Courses

Social media marketing is a process where social media platforms & websites are used to promote a product or service. It is a crucial part of digital marketing. Social media is the place where people spend most of their time and that’s why these places became important for brands and companies. Products and services are promoted here to generate leads/sales. But how to do it and where to start? This is where social media courses teach how to do the marketing campaign easily and effectively. Also tracking hundreds of campaigns are not an easy task. That’s why you need to learn how to track different marketing metrics and track them across different platforms. There are Free Social Media Marketing Courses available to teach you all the tips and tricks. That’s enough theorycrafting, let’s get started,

Top Free Social Media Marketing Courses of 2018

  • Google Online Marketing Challenge
  • What Is Social?
  • Social Media Quickstarter Digital Marketing Course
  • Inbound Digital Marketing Course Plus Official Certification
  • Alison Free Diploma in E-Business
  • SEMrush
  • CodersTrust

Google Online Marketing Challenge:

Google being the top search engine provides certificates on digital marketing. So far 100000 people have participated from over 100 countries in Google’s Online Marketing Challenge. It’s actually an online course named as Google Online Marketing challenge where course modules covering introductory digital marketing, search engine marketing, search advertising, display advertising, mobile, social, analytics, and video marketing. For beginners, it’s one of the comprehensive courses which is free. Google also gives a $259 budget at AdWords which can be used within 2 weeks to run an online advertising campaign. This campaign should promote a business or not-for-profit & the most successful learn can even win prizes from the Google. Real world experience element and competitive course module have made Google Online Marketing Challenge a great free social media marketing course in 2018.

What Is Social?

“What is Social?” is a massive open online course for those who want to significantly improve their abilities to grow their social media strategy using effective and proven methodology. This course is specially designed for business owners, executives and marketing professionals. Through the world-class course modules, you will learn to grow your professional persona. This course is offered by Northwestern University and divided into six parts. The first course is free.

Social Media Quickstarter Digital Marketing Course:

In a series of step-by-step lessons, learners can gain an in-depth knowledge of digital marketing tactics for Facebook, Twitter, Youtube, LinkedIn, Instagram, Google+ and online listing and reviews sites. The course modules are structured to make them perfect for a beginner. Combined with practical examples & how to guide are perfect for those who want to learn about digital marketing.

Inbound Digital Marketing Course Plus Official Certification:

HubSpot Academy offers a comprehensive digital marketing course at Udemy which has more than 3000 students. The course duration is 4.5 hours and 38 lectures. The course will teach you the basics of inbound marketing, SEO, Landing page conversions optimization, lead nurturing & email marketing. You will also learn how they all work together for a cohesive and more effective inbound marketing strategy. After the course, you will also get a badge for your resume or LinkedIn profile to show your skill level.

Alison Free Diploma in E-Business:

Alison is also a massive online learning community where you will get standards-based and certified courses absolutely free. Alison is the first Massive Online Open Course provider developed by Mike Feerick. They offer free digital marketing course Diploma in E-Business from which you can develop your skill in search optimization, Google Analytics and AdWords, revenue metrics analysis, campaign tracking and integration, digital measurement and many more.


SEMrush does not offer free courses but regularly organize free webinar where you can learn different aspects of social media marketing from industry experts. To participate, you just need to register online using your mail address.


CodersTrust is the pioneer of freelancing training and regularly hosts online and offline workshops on different skills. You can learn pro skills from their trained mentors from these facebook live sessions. All workshops are also uploaded at YouTube so you can get them easily and without any problem.

To develop skill in social media marketing, there are hundreds of thousands of courses are available online. Free courses are also there and you just need to pick the best out of them. These Free Social Media Marketing Courses are very useful for small and medium business’ whee you won’t need to be worried about the budget. The career in digital marketing is also gained a lot of attention and to ensure digital presence, businesses need to have a skilled digital marketer.